Tag: changed perception

  • Recognition Architecture: What’s Productivity? | Pasha Paroh

    Recognition Architecture: What’s Productivity? | Pasha Paroh

    What if we’ve been measuring the wrong thing?This is why my book asks: What’s Productivity? Markets celebrate copies distributed.Recognition measures minds changed. Jay-Z’s Samsung Electronics deal and Alex Hormozi’s record-setting book launch illustrate the same principle: Distribution isn’t penetration. Even under the most generous assumption, nearly 9 out of 10 American small businesses still didn’t…

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