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  • Intellectual Property Strategy | Pasha Paroh

    Intellectual Property Strategy | Pasha Paroh

    As of March 25, 2026, due to unresolved contractual matters, I formally issued a stop-work on the Trash & Stash project. Out of respect for all parties and the legal process, I will not be discussing details publicly at this time. What I will say is this—There is a difference between building something… and understanding…

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  • Urban Identity Design Charlotte | Pasha Paroh

    Urban Identity Design Charlotte | Pasha Paroh

    This week I delivered a city-scale revitalization framework to a national brand at one of Charlotte’s most iconic locations. What started as a conversation quietly became something bigger. Because when your business sits inside a Central Business District, it’s more than just serving customers. It’s shaping the experience of the city itself. At this level…

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